How to raise sales
Sell ​​not the properties, but the benefits of your product. "People buy things not for the sake of the things themselves, but for the sake of what these things give…

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How to open your business
1 step. Idea Every businessman should have an idea, otherwise what business can we talk about? It is not necessary to invent something new and supernatural, you can take an…

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Application of disciplinary action
The procedure for the application of disciplinary sanctions is regulated by labor law, therefore, each employee must understand whether the employer has the right to apply this or that disciplinary…

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How to calculate the cost of production

The cost in the classical sense refers to the amount of costs incurred by the company for the production (production) and sales (cost of sales) of its products. The sum of the costs of production and sale of goods is called the total cost. The cost is calculated both for the entire output and for the production of a specific item. Continue reading

Ways to increase the credibility of the site or online store

1) Customer Reviews
The most banal thing – the availability of reviews from existing customers. If we are talking about an online store, then it can be reviews that registered users will add. In the case of b2b – this may be feedback from representatives of companies with whom you worked. Not all visitors trust reviews, but there is a certain category for which such reviews serve as a serious guideline when deciding in favor of a separate site and a specific product. Continue reading

What is Landing and how to make it?

Landing page is a one-page site. By this they are both convenient and unique. All information on it is placed on one page, which means it must be brief, clear and understandable. This page is most often aimed at selling and rarely just a source of information about the company. For this reason, it is often called the “customer capture page”. Continue reading

Brand and corporate identity. Where to begin?
A brand implies an association in the head of consumers, symbolizing certain qualities and characteristics of both the product and its manufacturer. Corporate identity is a mixture of images and…

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Calculation of cash limit
Calculation of cash limit To calculate the cash balance on hand, the following indicators will be required: Cash receipts for goods sold, services rendered or work performed, or revenue in…

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How to get rid of debt
Sometimes it comes to the banal: I want ice cream (for example, I have a dime in my wallet, my salary is in a few days), because you can wait…

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