Enterprise strategic planning
Planning marketing activities at the enterprise occupies an important place, because the strategic plans are focused on the long-term development of the company. In the process of planning marketing activities,…

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Drawing assortment matrix
One of the features of the development of any competitive market is the reduction of marginal income received from the sale of one unit of product or service. Retail is…

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Goals and objectives of marketing activities
The goals and objectives of marketing activities echo the overall goals and objectives of the enterprise. Marketing activities should contribute to the development of the enterprise in the chosen direction,…

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guaranteed very difficult

Typical mistakes novice entrepreneurs

In an interview, Radislav Gandapas (an entrepreneur with 18 years of experience, a well-known business coach) told how he once opened his business. Dear office in a new business center, a beautiful secretary, an expensive beautiful website, a chic catalog with a description of services, expensive business cards, a logo. Everything was top notch, but there was no sales. Continue reading

Enterprise Opportunity Analysis

The information obtained in the course of factorial market research shows what problems exist in the activities of the company, and allows us to formulate proposals for their solution. However, for the implementation of such proposals requires some basis. That is why the final stage of the strategic analysis of the market is to analyze the capabilities of the company for the effective implementation of planned activities. Continue reading

Famous people who made a hobby their profession

“Do what you like and you never have to work” is a truth that remains outside of time and location. To some, it seems to be unattainable, and someone has made it their life credo and adheres to this position, enjoying every day. How to decide on the risk and start earning your hobby? The first step: to be inspired by the stories of popular personalities and partially adopt their experience. Continue reading

Criteria for an ideal business niche
1. "High Resolution" Here we are talking about your “resolution” in this niche, that is, about your level of understanding, your experience, knowledge. For example, if you enjoy your entire…

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Individual investor
Fortunately, today the realities are such that many of us are drawn to home baking. If you need a rich income, knead the dough with your soul and your hands.…

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How to deal with collectors
Reality and Fiction If you open forums and blogs of collection companies, you can see tons of material about “reprisals” with debtors. This includes gangster raids, and calls in the…

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