Investment in mutual funds
In order to make informed and informed decisions on the purchase or sale of shares, you need to acquire the necessary knowledge and skills, as well as some experience in…

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How to get rid of debt
Sometimes it comes to the banal: I want ice cream (for example, I have a dime in my wallet, my salary is in a few days), because you can wait…

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Where to find and how to get the most favorable loan
Surely, each of us asked this question at least once in life, because an unforeseen personal or family budget may need the money at any time - for repairs, recreation,…

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Characteristics and selection of distribution channels

The distribution channel is a complex of interrelated enterprises whose activities are aimed at organizing the process of commodity-money exchange. In other words, the distribution channel includes a certain number of companies, each of which is involved in one way or another in the chain of movement of goods from the place of its production to the end user. Continue reading

How to raise sales

Sell ​​not the properties, but the benefits of your product.
“People buy things not for the sake of the things themselves, but for the sake of what these things give them.” Dan Kennedy.
Many people know an example from Kotler’s marketing bible about holes and drills. When people buy a drill, they don’t need the drill itself. They need holes in the wall. The result, not the tool itself.
Remember, once there were slide rules and scores? Continue reading

Logistic features of sales organization
From a marketing point of view, logistics is a system of interrelated functions, the performance of which makes the process of distribution of goods the most optimal. The essence of…

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Logistic features of sales organization
From a marketing point of view, logistics is a system of interrelated functions, the performance of which makes the process of distribution of goods the most optimal. The essence of…

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Supply agreement
An important condition of the supply contract is that the buyer must use the purchased goods for business purposes. If the goods are purchased for personal use, such relationships cannot…

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The beneficiary is who is this?
In recent years, business and trade relations have been developing rapidly. This leads to the constant emergence of new terms that are used in the business sphere and imply the…

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