Business Rules
Business correspondence in the modern world is a very important type of communication in the commercial and business environment. In essence, this is correspondence in a semi-official format among enterprises…

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How to implement BI analytics
In order to figure out how to implement a business analyst, you need to understand how to work with it as a whole. BI is software and applications for working…

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Trust management
Where and how to place your money is a very important question for any person who has it. As a rule, only a placement of money can be considered successful,…

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Characteristics and selection of distribution channels

The distribution channel is a complex of interrelated enterprises whose activities are aimed at organizing the process of commodity-money exchange. In other words, the distribution channel includes a certain number of companies, each of which is involved in one way or another in the chain of movement of goods from the place of its production to the end user. Continue reading

How to raise sales

Sell ​​not the properties, but the benefits of your product.
“People buy things not for the sake of the things themselves, but for the sake of what these things give them.” Dan Kennedy.
Many people know an example from Kotler’s marketing bible about holes and drills. When people buy a drill, they don’t need the drill itself. They need holes in the wall. The result, not the tool itself.
Remember, once there were slide rules and scores? Continue reading

Famous people who made a hobby their profession
“Do what you like and you never have to work” is a truth that remains outside of time and location. To some, it seems to be unattainable, and someone has…

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Criteria for an ideal business niche
1. "High Resolution" Here we are talking about your “resolution” in this niche, that is, about your level of understanding, your experience, knowledge. For example, if you enjoy your entire…

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How to deal with collectors
Reality and Fiction If you open forums and blogs of collection companies, you can see tons of material about “reprisals” with debtors. This includes gangster raids, and calls in the…

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Calculation of cash limit
Calculation of cash limit To calculate the cash balance on hand, the following indicators will be required: Cash receipts for goods sold, services rendered or work performed, or revenue in…

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