Goals and objectives of marketing activities
The goals and objectives of marketing activities echo the overall goals and objectives of the enterprise. Marketing activities should contribute to the development of the enterprise in the chosen direction,…

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How energy audit will save production money
“Saving is the second profit,” says the irrefutable thesis of a market economy. In energy-intensive industries, where the share of energy consumption in the cost of production is five percent…

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How to raise sales
Sell ​​not the properties, but the benefits of your product. "People buy things not for the sake of the things themselves, but for the sake of what these things give…

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PR technologies and business

Public Relations (PR) – a set of actions for interacting with the public. If we talk about the business environment, it is worth saying that the role of the persons on whom PR methods are directed are: consumers of products, suppliers and business partners, the media (media), Internet communities, potential investors, and in some cases and competitors.
Do not forget that the methods of PR can be directed to both the Russian and foreign public. Continue reading

What is a bank guarantee
A bank guarantee is one of the types of risk insurance in bringing deals. The essence of such insurance is that a bank, an insurance company or another legal entity…

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How to open an online store without investment
Everyone wants to open his own business. However, there are so many pitfalls in the organization of a business that desire quickly disappears. In addition, the question arises of the…

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Enterprise strategic planning
Planning marketing activities at the enterprise occupies an important place, because the strategic plans are focused on the long-term development of the company. In the process of planning marketing activities,…

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How to get a loan deferment
Banks overdue loans are not profitable This is exactly what almost all representatives of banking institutions say when it comes to loans. The situation is such that in the event…

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