How to get rid of debt
Sometimes it comes to the banal: I want ice cream (for example, I have a dime in my wallet, my salary is in a few days), because you can wait…

Continue reading →

Cost accounting methods
So, the main methods of accounting for material and intangible costs that are used by Russian companies are: Process method Custom method. Sequential method. Regulatory method. World companies use several…

Continue reading →

Assortment policy of the enterprise
Since the assortment is a group of goods, before considering its concept, it is necessary to analyze the product classification. All products that make up the market can be divided…

Continue reading →

particular product or item

Consumer and Needs Research

All activities of the organization are primarily aimed at meeting the needs of the target audience. The purchasers of an enterprise can be individuals and families, as well as other companies. Each of the company’s clients uses the acquired characteristics and properties of the product to satisfy their own needs, whether it be the consumption of a product for personal purposes or the purchase of it for resale or use in the production of other goods.
The concepts of needs and requirements. Needs theory Continue reading

Brand and corporate identity. Where to begin?
A brand implies an association in the head of consumers, symbolizing certain qualities and characteristics of both the product and its manufacturer. Corporate identity is a mixture of images and…

...

How to get a loan deferment
Banks overdue loans are not profitable This is exactly what almost all representatives of banking institutions say when it comes to loans. The situation is such that in the event…

...

Supply agreement
An important condition of the supply contract is that the buyer must use the purchased goods for business purposes. If the goods are purchased for personal use, such relationships cannot…

...

Drawing assortment matrix
One of the features of the development of any competitive market is the reduction of marginal income received from the sale of one unit of product or service. Retail is…

...