How to calculate the cost of production
The cost in the classical sense refers to the amount of costs incurred by the company for the production (production) and sales (cost of sales) of its products. The sum…

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Where to find and how to get the most favorable loan
Surely, each of us asked this question at least once in life, because an unforeseen personal or family budget may need the money at any time - for repairs, recreation,…

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PR technologies and business
Public Relations (PR) - a set of actions for interacting with the public. If we talk about the business environment, it is worth saying that the role of the persons…

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need for comfort and safety

Consumer and Needs Research

All activities of the organization are primarily aimed at meeting the needs of the target audience. The purchasers of an enterprise can be individuals and families, as well as other companies. Each of the company’s clients uses the acquired characteristics and properties of the product to satisfy their own needs, whether it be the consumption of a product for personal purposes or the purchase of it for resale or use in the production of other goods.
The concepts of needs and requirements. Needs theory Continue reading

Supply agreement
An important condition of the supply contract is that the buyer must use the purchased goods for business purposes. If the goods are purchased for personal use, such relationships cannot…

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Brand and corporate identity. Where to begin?
A brand implies an association in the head of consumers, symbolizing certain qualities and characteristics of both the product and its manufacturer. Corporate identity is a mixture of images and…

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Brand and corporate identity. Where to begin?
A brand implies an association in the head of consumers, symbolizing certain qualities and characteristics of both the product and its manufacturer. Corporate identity is a mixture of images and…

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