Consumer and Needs Research
All activities of the organization are primarily aimed at meeting the needs of the target audience. The purchasers of an enterprise can be individuals and families, as well as other…

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The beneficiary is who is this?
In recent years, business and trade relations have been developing rapidly. This leads to the constant emergence of new terms that are used in the business sphere and imply the…

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Characteristics and selection of distribution channels
The distribution channel is a complex of interrelated enterprises whose activities are aimed at organizing the process of commodity-money exchange. In other words, the distribution channel includes a certain number…

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How to open your business

1 step. Idea
Every businessman should have an idea, otherwise what business can we talk about? It is not necessary to invent something new and supernatural, you can take an existing idea and find in it the disadvantages that can be improved. It is much easier to launch a product or service on a formed market than to create a new one!

2 step. Market analysis
After determining the business idea, it is necessary to analyze the current position of the market. How much your product or service will be in demand and for which target audience.

Also, market analysis will provide an opportunity to see the quality, prices and customer service of your future competitors.

3 step. Planning
Create a business plan and write down:
– Costs;
– Promotion strategies;
– Prices for goods / services;
– Planned income.

This makes it easier for you to store information and easier to set goals and objectives.

4 step. Business registration
Depending on your field of activity, it is possible to use LLC or SP.

5 step. Taxes and Reporting
Decide what taxation system you will work on, the amount of tax and the method of payment will depend on it.

6 step. Testing the idea
At this stage, you need to make a test sale of your product or service, spending the minimum amount of money on advertising. Testing will help to feel the demand in practice.

7 step. Business development
After the adjusted plan and test sales, it is necessary to carry out the following work based on your field of activity:
– Improving the site;
– staff expansion;
– Increase warehouse.

8 step. Scaling
After successful development of your business in one city, you can try to expand the geography, or master a funny direction.

Example:
Do you sell digital equipment? Open repair service
Business Performance Parameters
– If the net profit has strayed from the zero mark (excluding taxes and equipment), then the money generation goes and the business keeps afloat. If below zero, then perhaps additional investments are needed.
– If sales are planned for 500,000, and the figures are about 100,000, then it’s time to revise the work and sales plan.

Assortment policy of the enterprise
Since the assortment is a group of goods, before considering its concept, it is necessary to analyze the product classification. All products that make up the market can be divided…

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Deposits with interest capitalization
A deposit is the least profitable financial instrument, but at the same time the least risky. If you keep deposits in different currencies and more or less stable banks (no…

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Packaging and labeling of goods
Trademarks appeared when it became necessary to separate manufacturers and sellers. Today, they perform the same function, denoting quality standards and features of the functional characteristics of goods manufactured under…

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Advertising activities at the enterprise
The main role of advertising is manifested in the fact that this communication tool is a means to consolidate market positions and develop new niches. However, for the practical implementation…

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