Brand and corporate identity. Where to begin?
A brand implies an association in the head of consumers, symbolizing certain qualities and characteristics of both the product and its manufacturer. Corporate identity is a mixture of images and…

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Cost accounting methods
So, the main methods of accounting for material and intangible costs that are used by Russian companies are: Process method Custom method. Sequential method. Regulatory method. World companies use several…

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Which CMS to choose for an online store
In this article we will give recommendations when choosing a CMS and all the real pros and cons of different systems. There are different opinions on this matter, especially the…

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remember about the ratio

How energy audit will save production money
“Saving is the second profit,” says the irrefutable thesis of a market economy. In energy-intensive industries, where the share of energy consumption in the cost of production is five percent…

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Creating a website will help you increase sales
Website promotion, as well as their promotion and creation is one of the most sought-after areas at present. Among other things, the creation of websites affects the development of business…

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Deposits with interest capitalization
A deposit is the least profitable financial instrument, but at the same time the least risky. If you keep deposits in different currencies and more or less stable banks (no…

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How to raise sales
Sell ​​not the properties, but the benefits of your product. "People buy things not for the sake of the things themselves, but for the sake of what these things give…

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