Characteristics and selection of distribution channels
The distribution channel is a complex of interrelated enterprises whose activities are aimed at organizing the process of commodity-money exchange. In other words, the distribution channel includes a certain number…

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Creating a website will help you increase sales
Website promotion, as well as their promotion and creation is one of the most sought-after areas at present. Among other things, the creation of websites affects the development of business…

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How to deal with collectors
Reality and Fiction If you open forums and blogs of collection companies, you can see tons of material about “reprisals” with debtors. This includes gangster raids, and calls in the…

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Advertising activities at the enterprise

The main role of advertising is manifested in the fact that this communication tool is a means to consolidate market positions and develop new niches. However, for the practical implementation of this principle, it is necessary that advertising be part of the company’s overall marketing strategy. Existing separately from marketing programs, advertising does not bring the desired results, leading to losses. Continue reading

Individual investor
Fortunately, today the realities are such that many of us are drawn to home baking. If you need a rich income, knead the dough with your soul and your hands.…

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Drawing assortment matrix
One of the features of the development of any competitive market is the reduction of marginal income received from the sale of one unit of product or service. Retail is…

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Assortment policy of the enterprise
Since the assortment is a group of goods, before considering its concept, it is necessary to analyze the product classification. All products that make up the market can be divided…

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What is Landing and how to make it?
Landing page is a one-page site. By this they are both convenient and unique. All information on it is placed on one page, which means it must be brief, clear…

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