How to raise sales
Sell ​​not the properties, but the benefits of your product. "People buy things not for the sake of the things themselves, but for the sake of what these things give…

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Goals and objectives of marketing activities
The goals and objectives of marketing activities echo the overall goals and objectives of the enterprise. Marketing activities should contribute to the development of the enterprise in the chosen direction,…

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Goals and objectives of marketing activities
The goals and objectives of marketing activities echo the overall goals and objectives of the enterprise. Marketing activities should contribute to the development of the enterprise in the chosen direction,…

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otherwise visitors may get confused

What name to give the restaurant?

The names of catering establishments are in any case rather difficult to somehow classify, but in the case of restaurants everything is much more complicated. Unlike signs at small points for a quick snack, the restaurant name rarely displays its concept or is associated with a specialty dish.

Nevertheless, common names can be divided into several main subgroups from which the owner can choose the one they like. Continue reading

Individual investor
Fortunately, today the realities are such that many of us are drawn to home baking. If you need a rich income, knead the dough with your soul and your hands.…

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Typical mistakes novice entrepreneurs
In an interview, Radislav Gandapas (an entrepreneur with 18 years of experience, a well-known business coach) told how he once opened his business. Dear office in a new business center,…

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The beneficiary is who is this?
In recent years, business and trade relations have been developing rapidly. This leads to the constant emergence of new terms that are used in the business sphere and imply the…

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How energy audit will save production money
“Saving is the second profit,” says the irrefutable thesis of a market economy. In energy-intensive industries, where the share of energy consumption in the cost of production is five percent…

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