Deposits with interest capitalization
A deposit is the least profitable financial instrument, but at the same time the least risky. If you keep deposits in different currencies and more or less stable banks (no…

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Consumer and Needs Research
All activities of the organization are primarily aimed at meeting the needs of the target audience. The purchasers of an enterprise can be individuals and families, as well as other…

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Characteristics and selection of distribution channels
The distribution channel is a complex of interrelated enterprises whose activities are aimed at organizing the process of commodity-money exchange. In other words, the distribution channel includes a certain number…

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market capacity serves

Market Capacity Assessment

Market capacity is an important criterion, showing the state of demand for a particular product. Market capacity can be defined as the total effective consumer demand at a given price level.
Market capacity is real and potential. The actual capacity of the market shows the actual sales volume, and the potential – the maximum with a favorable set of circumstances. Continue reading

How to raise sales
Sell ​​not the properties, but the benefits of your product. "People buy things not for the sake of the things themselves, but for the sake of what these things give…

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Which CMS to choose for an online store
In this article we will give recommendations when choosing a CMS and all the real pros and cons of different systems. There are different opinions on this matter, especially the…

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Brand and corporate identity. Where to begin?
A brand implies an association in the head of consumers, symbolizing certain qualities and characteristics of both the product and its manufacturer. Corporate identity is a mixture of images and…

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