Advertising activities at the enterprise
The main role of advertising is manifested in the fact that this communication tool is a means to consolidate market positions and develop new niches. However, for the practical implementation…

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Cost accounting methods
So, the main methods of accounting for material and intangible costs that are used by Russian companies are: Process method Custom method. Sequential method. Regulatory method. World companies use several…

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Goals and objectives of marketing activities
The goals and objectives of marketing activities echo the overall goals and objectives of the enterprise. Marketing activities should contribute to the development of the enterprise in the chosen direction,…

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Enterprise Opportunity Analysis

The information obtained in the course of factorial market research shows what problems exist in the activities of the company, and allows us to formulate proposals for their solution. However, for the implementation of such proposals requires some basis. That is why the final stage of the strategic analysis of the market is to analyze the capabilities of the company for the effective implementation of planned activities. Continue reading

How energy audit will save production money

“Saving is the second profit,” says the irrefutable thesis of a market economy. In energy-intensive industries, where the share of energy consumption in the cost of production is five percent or more, the “second profit” will be calculated with sums with many zeros. But how to find this “second profit” if, it would seem, there is nothing to save on?
Practice shows that most enterprises have the potential for energy saving, however, neither the management nor the energy service of the enterprise can independently find and realize this potential – specific knowledge and equipment are needed. Continue reading

No longer fiction: future professions
Five years ago, a number of modern professions were beyond reality. But technologies are rapidly advancing, and their development gives rise to unusual activities. Learn new or stay true to…

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Deposits with interest capitalization
A deposit is the least profitable financial instrument, but at the same time the least risky. If you keep deposits in different currencies and more or less stable banks (no…

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How to open your business
1 step. Idea Every businessman should have an idea, otherwise what business can we talk about? It is not necessary to invent something new and supernatural, you can take an…

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