Famous people who made a hobby their profession
“Do what you like and you never have to work” is a truth that remains outside of time and location. To some, it seems to be unattainable, and someone has…

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How to calculate the cost of production
The cost in the classical sense refers to the amount of costs incurred by the company for the production (production) and sales (cost of sales) of its products. The sum…

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How to raise sales
Sell ​​not the properties, but the benefits of your product. "People buy things not for the sake of the things themselves, but for the sake of what these things give…

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PR technologies and business

Public Relations (PR) – a set of actions for interacting with the public. If we talk about the business environment, it is worth saying that the role of the persons on whom PR methods are directed are: consumers of products, suppliers and business partners, the media (media), Internet communities, potential investors, and in some cases and competitors.
Do not forget that the methods of PR can be directed to both the Russian and foreign public. Continue reading

Drawing assortment matrix
One of the features of the development of any competitive market is the reduction of marginal income received from the sale of one unit of product or service. Retail is…

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Logistic features of sales organization
From a marketing point of view, logistics is a system of interrelated functions, the performance of which makes the process of distribution of goods the most optimal. The essence of…

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Investment in mutual funds
In order to make informed and informed decisions on the purchase or sale of shares, you need to acquire the necessary knowledge and skills, as well as some experience in…

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